Module Overview

This module explores fundamental concepts of business on a global scale and develops the
learner’s understanding of the interdependent intricacies of international trade, politics, and
culture, and their impact on international business management.

Module Objectives

After completing this module, you should be able to:
▪ Familiar with international business terms and concepts and underlying theories
▪ Identify the role and impact of political, economic, social and cultural factors in
international business.
▪ Analyze international business from a multi-centric perspective

Module Overview

International HRM is the study of the management of human resources in an international
context. The main objective of this module is to learn how to conduct strategic human
resource management in an international setting. This module focuses on the HR challenges
which affect or influence the success of the entire enterprise. Students will explore different
human resources functions from the international organisations point of view as well as the
theories and practices of international human resource management (IHRM).

Module Objectives

After completing this module, you should be able to:
▪ Identify and understand issues and practices pertaining to the major HRM functions
within the context of a multinational environment
▪ Differentiate between international HRM and domestic HRM
▪ Manage expatriates and understand repatriation processes
▪ Address issues and challenges of IHRM in 21st century

Module Overview

This module introduces students to the contemporary issues in business that illustrates the
challenges faced by managers and leaders in the global business environment and assist
students to develop understanding of business in global perspective. Topics covered included
different environments such as technology to legal and marketing and social environment
affecting international business.

Module Objectives

After completing this module, you should be able to:
▪ Understand impact of international business
▪ Recognize the growth of global linkages today
▪ Appreciate the opportunities and challenges offered by international business
▪ Understand impact of foreign currency fluctuation on organisations and governments

Module Overview

International Economics is the module that explores why countries trade with each other,
who regulates trade, and how trade is conducted between countries.

Module Objectives

After completing this module, you should be able to:
▪ Understand the key concepts and practical applications of international economics
and trade
▪ Explain links between trade, international finance, economic growth and globalisation
in world’s economies
▪ Explain the impact of the global economy on business conduct and performance as
well as the effects of business actions on the global economy;
▪ Explain how international economic theories have been shaped by real world events.

Module Overview

International Marketing is the application of marketing principles in multiple international
markets. This module, International Marketing, looks into the social, political, economic, and
environmental factor of marketing.

Module Objectives

After completing this module, you should be able to:
▪ Understand key principles of international marketing
▪ Develop skills in researching and analyzing trends of modern marketing practices in in
global marketing environment
▪ Understand an organization’s ability to enter and compete in international markets.
▪ Apply marketing theories and concepts in global marketing environment

Module Overview

This module will look at the necessary strategies used to import and export goods, how to
properly document inbound and outbound products and to effectively use trade agreements
to the benefit of the company.

Module Objectives

After completing this module, you should be able to:
▪ Understand the basic principles and nature of export‐import business in international
trade
▪ Understand international trade regulations
▪ Familiarize with export-import procedures and documentation
▪ Apply export-import strategies for organizations
▪ Review different export import environments in different regions

Module Overview

Trade policies affect which country an international corporation can operate, and conduct
business. This module will help to develop a learner’s ability to assess the international trade
environment.

Module Objectives

After completing this module, you should be able to:
▪ Understand fundamental theories and applications of international trade and policy.
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▪ Analyze the effects of changing trade barriers on factor returns, composition of
consumption and production, and welfare. Evaluate the incentives and welfare
consequences of offshoring.
▪ Use the standard models of international trade to interpret and analyze problems and
issues in international economics.

Module Overview

This module will allow the learner to demonstrate his/her knowledge of both theories and the
understanding of practical applications in International Business Management. By completing
the Capstone Project, learners will demonstrate their abilities to apply the necessary theories
in real-world applications.

Module Objectives

After completing this module, you should be able to:
▪ Understand fundamental theories and knowledge to apply in international business
management studies and projects
▪ Learn how to write effective, clear and well-organized proposals and projects
▪ Undertake an independent project work and complete it successfully
▪ Demonstrate integrated learning experience in coursework, independent research and
project writing skills
▪ Create a coherent and refined Capstone Project of scholarly and professional quality in
the area of specialised study.